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NICKFEST NIGERIA
29 and 30 September 2018
Federal Palace Hotel, Lagos
Client

Nickelodeon Africa

Brief

To create and host a high-energy event for Nickelodeon in Lagos that would replicate the successful NickFest South Africa and entrench Nickelodeon's footprint in Africa.

The two-day, eight-show event, needed to attract thousands of kids and parents across Lagos, for family fun packed with entertainment, activities, events and experiences for all ages.

Objectives and Strategy

Our objective was to transform the venue into a massive kiddies' wonderland with amazing toys, fun games, and loads of shiny bright colours. We needed to create an avenue for children to have fun with their favourite Nickelodeon characters and for adults to unleash their inner child. Not forgetting to include the hugely popular slime challenge synonymous with Nickelodeon.

NickFest would also include performances by popular Nigerian musicians.

Results


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